Real people. Real content.
Real results.
Built by Casting Directors. Built for brands.
30+ Seasons
Casting The Bachelor and The Bachelorette.
We found the people who never applied.
10,000+ Interviews
We know who's good on camera.
200M+ Views
As Airrack's exclusive casting partner.
20+ videos, 2+ years.
CSA. Television Academy.
We vote for the Emmys.
Most content gets scrolled past in a second.
It's usually the person on screen.
Not the script. Not the edit. Not the strategy. The person.
Get that right and the audience stops, watches, and believes it.
We know who that person is before the camera turns on.
Why Casting-First
Most content agencies start with a brief and then figure out who. We start with who and then build the content around them.
The person on screen is the single biggest variable in whether content performs or gets scrolled past. Not the edit. Not the music. Not the strategy deck. The person. After 10,000+ casting interviews, we know how to find the one your audience will stop for. That's why we cast first and produce second. The content is better because the casting is better.
How We Work
01 Casting Strategy
Before we write a brief or book a shoot, we define who should be on screen and why. We evaluate your brand, your audience, and the platform to determine the type of person who will make the content connect. This is the decision most agencies skip. It's the one that matters most.
02 Production
We cast, produce, and deliver. One team from start to finish, no handoffs between departments. Because the people who chose the talent are the same people on set directing them, the content stays true to why they were cast in the first place.
03 Creator Partnerships
We build ongoing relationships with creators, not one-off bookings. When you work with someone repeatedly, you learn what they'll deliver before they deliver it. That means fewer surprises, faster turnarounds, and content that gets better over time.
Selected Creator Campaigns
Leadership
Brian Pollack, CSA
Co-Founder
Brian spent 30+ seasons casting The Bachelor and The Bachelorette. Early on, he figured out that the best people never applied. You had to go find them. That instinct now drives ContentHaus: the difference between content that performs and content that gets scrolled past is almost always the person on screen. CSA member. Television Academy voter.
Alissa Danzig, CSA
Co-Founder
Productions used to hire FBI profilers. Now they call us.
Alissa spent years casting hidden camera television, which means casting people who don't know they're being cast. No auditions. No reels. Just reading strangers cold and knowing who will deliver something real. She now brings that skill to every brand campaign she touches. CSA member. Television Academy voter.
Work With Us